Poultry for Progress: myAgro’s 2024 Year-End Campaign
myAgro’s poultry program is a game-changer for women farmers in Senegal — boosting food security, income, and resilience to climate shocks. This giving season, help us unlock opportunity for more than 40,000 farmers by donating to myAgro’s Year-End Campaign.
Our model has reached 100,000 farmers. See how we plan to reach 1 million.
Mobile Layaway
myAgro’s unique mobile layaway platform allows farmers to use their mobile phones to purchase seeds and fertilizer in small increments.
Village Entrepreneurs
myAgro provides employment opportunities for youth through the commission-based Village Entrepreneur program.
Delivery
After 6-8 months of paying on mobile layaway, myAgro delivers input packages directly to the farmers’ villages, right in time for planting season.
Training
myAgro provides agricultural trainings to all farmers who have purchased myAgro packages, sharing harvest-improving agricultural techniques tailored to specific regions and crops.
Designing financial products and services that address gendered social norms is not only a win for rural women – it’s also good for business. This is one key takeaway from myAgro’s recent experience in Senegal, where early results from two new pilots suggest that by breaking down normative barriers, the social enterprise can drive up enrollment amongst women and grow its customer base.
“We remain convinced that this collaboration, which is beginning to bear fruit, will allow us to better contribute to the improvement of the income of small producers” – Nathalie Diagne.
Mamadu and Khady, farmers from Lambaye village in Senegal, have always relied on farming as their main source of livelihood to support their large family of seven children. However, in recent years, they have faced significant challenges due to the impact of climate change on their crops.
