Mission

To move smallholder farmers out of poverty.

North Star

To increase the incomes of 1 million smallholder farmers by $1.50 a day by 2026.

What We Do

Here’s how we plan to accomplish our Mission:

Mobile Layaway

myAgro’s unique mobile layaway platform allows farmers to use their mobile phones to purchase seeds and fertilizer in small increments.

Delivery

After 6-8 months of paying little-by-little, myAgro delivers the high-quality inputs directly to the farmers right in time for planting season.

Training

myAgro provides agricultural trainings to all farmers who invested in myAgro packages, sharing harvest-improving agricultural techniques tailored to specific regions and crops.

Our impact

Our Story

Driven by the idea of increasing market access for smallholder farmers, our Founder, Anushka Ratnayake spent months researching alternatives to credit for smallholder farmers. Since Anushka founded myAgro in 2011, it has pioneered the use of mobile layaway and quickly evolved into providing comprehensive support to smallholder farmers on every level.

myAgro was awarded the prestigious Skoll Award in 2018. Watch the video that the Skoll Foundation filmed and debuted at the Awards Ceremony to explain how the company grew from a seedling idea that Anushka Ratnayake had while working in Kenya.

Meet Our Farmers

Story of Mareme Sakho

Mareme Sakho

Kaolack, Senegal

In her second year with myAgro, Mareme Sakho, an ambitious young farmer, harvested 45 bags of peanuts on a field where she used to get about 10 bags. With her increased harvest she can now afford school supplies, hospital visits, and medicine for her family. She even saved enough money to open a small boutique, where she sells rice, oil, and other essentials. Before opening her store, the closest market to the village was 4km away.

Story of Fatou Diome

Fatou Diome

Gossas, Senegal

Fatou is both a myAgro farmer and a Village Entrepreneur (VE). Before myAgro, she harvested 1-2 bags of peanuts. In 2019, she got 22 bags! After her 2018 harvest, she paid to install a water well at her house. After her 2019 harvest, she built the house she now sleeps in with her two small children. Fatou dreams of opening a boutique cosmetic store and becoming a myAgro Sales Leader. “As a VE I have enjoyed building closer relationships and sharing knowledge in the village,” she says. “My friends even call me ‘Fatou Sama Mbey’ (the Wolof term for myAgro), I find it very funny.”

Story of Balla Doumbia

Balla Doumbia

Dialakoroba, Mali

Balla Doumbia, a dedicated farmer and loving father, joined myAgro after seeing his brother’s success in the program. His Gombo field sits at the side of the road for everyone to see, and his neighbors often compliment his flourishing land. “For the first time, I have access to very good quality seeds and inputs,” Balla says proudly. Balla uses part of his harvest to feed his family, and sells the remainder to pay for his daughters’ school fees. “I did not get the chance to have a good education,” he says, “I really want my daughters to go to school. This is a good way for me to invest in their future.”